Privacy policy
How we use your data.
Our Privacy Notice explains the way in which we collect, use, maintain, protect and disclose the personal information of the users of our website and all the products and services offered by Crafted Media Ltd.
Who we are.
Crafted Media Ltd.
Registered office address:
Hyde Park House,
Crown St
Ipswich,
Suffolk,
IP1 3LG
Company number: 06662635
We are registered as a data controller with the Information Commissioner's Office under registration reference: ZA306695
How we use your information
This Privacy Notice tells you what to expect when Crafted collects personal information about you when you interact with us. It also explains how we’ll store and handle that data, and keep it safe.
We only collect personal information such as your name, address, telephone number and email address when you provide it to us, or when you have given a third party permission to share your information with us.
We will only use the data captured for specific purposes in relation to the provision of services from Crafted, whether that’s as part of the Contact Us follow up process (legitimate interest) or as part of the provision of that service (under provision of a contract). We may also use your information to keep you up to date with relevant services and useful updates from Crafted (legitimate interest). At all times recipients will be given the option to opt-out of communications and removed if requested.
This applies to information we collect about:
- visitors to our website
- personal data via third party services
- people who use our services
- job applicants and our current and former employees
Visitors to our website
When someone visits www.crafted.co.uk we use the following third party services:
Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website.
Lead Forensics is used to collect information about the companies that have visited our website. This service does not allow us to identify an individual person that has visited our website.
Response Tap is used to present a unique telephone number to visitors to allow us to track how they found our site.
We use Hubspot as our CRM. This allows us to store business enquiry data for the purpose of managing communications with individuals who have expressed an interest in our services.
Functionality on our website relies on the use of Cookies find out more through our Cookie policy.
If we do want to collect personally identifiable information through our website, this will be clear to the visitor. We will make it clear when we collect personal information and will explain what we intend to do with it.
Personal data via third party services.
Crafted uses platforms including Mailchimp, Outlook and Hubspot to deliver email communications with its audiences. These communications are only used to deliver relevant communications and data is never sold or transferred to businesses outside of Crafted.
Crafted will collect and store your personal data provided from third parties only when you have given permission for it to be supplied. For example at events and conferences. This data will only be used for the purposes of relevant follow-up activity (legitimate interest).
People who use our services.
Crafted offers various services to businesses. Within those businesses we have to hold the details of people that have requested or are in some way associated with the provision of the service we provide. We only use these details to provide the service and for other closely related purposes. For example, we may use information about people who take services from us to carry out a survey to find out if they are happy with the level of service they received.
Job applicants and our current and former employees.
Crafted is the data controller for the information you provide during the process unless otherwise stated. If you have any queries about the process or how we handle your information please contact us at careers@crafted.co.uk.
You can view the details of the information we collect and how we process it on our recruitment and employee information page.
Your information and how we use it.
We collect information about you when you complete one of the forms on this site.
We collect your name and email address, along with any other information you choose to provide in the comments.
We are collecting this information for use by Crafted.
The information is collected using forms on the website, and transmitted over HTTPS to our web server.
The information is collected to allow us to capture your enquiry or your details when you choose to download some type of content from our site e.g. whitepapers.
The information will be used to respond to your enquiry, or contact you about a subject that you have shown an interest in.
The information will be used solely by Crafted and will not be shared with any other third party.
Information you provide on our site may be transferred to our CRM platform. In this case your information will be processed outside of the European Economic Area (EEA).
Your email address and name may be added to a third party email to allow us to send you information strongly related to your original contact with us. In this case your information will be processed outside of the EEA.
If you fill in the lead extension form within a Google paid ad, Google will hold your data outside of the European Economic Area (EEA) for a 30-day window before it is deleted. We will use this information to respond to your enquiry. Information you provide through Google lead form extensions may be transferred to our CRM platform. In this case your information will be processed outside of the European Economic Area (EEA).
Grounds for processing.
We are processing the information you provide under the legal grounds of our legitimate interest, we will use the information provided for legitimate business purposes such as contacting you in response to an enquiry submitted through our website. We have carried out a legitimate interest assessment on the data we collect to support this decision.
Your rights.
You have rights over the information that Crafted have collected from you, these include the following:
Right to be informed.
We provide 'fair processing information' through our privacy notice.
Right of access.
We will confirm that we process your data, and to provide access to any personal information we hold about you.
Right of rectification.
If any data we hold about you is incomplete or inaccurate we will correct the information we hold.
Right to erasure (the right to be forgotten).
Where there is no compelling reason for the continued processing of your information we will erase this.
Right to restrict processing.
We will stop processing or block your data on request. We may hold enough information to ensure that we can respect this restriction in the future. e.g. We may hold your email address on a list to prevent it being processed in the future.
Right to data portability.
In certain circumstances you may request your data in a commonly used and machine readable form.
Right to object.
You may object to us processing your data, unless the processing is for the establishment, exercise or defence of legal claims.
If you'd like to access or correct the data we hold, please contact us.
Rights related to automated decision making including profiling
Crafted do not automate any decision making with your information.
You can read more about your individual rights on the Information Commissioner's Office website.
Protecting your information.
We know how much data security matters. We will treat your data with the utmost care and take all appropriate steps to protect it.
Your information is only accessed by people who need it to perform their role.
Your personal data is encrypted at rest and in transit as far as possible, we secure the information you submit through this site using 'https'.
Your data may, occasionally, be sent outside the European Economic Area (EEA). As described in this notice. In these cases your information will remain secure and confidential.
We will retain personal information only for so long as the information is necessary to fulfil your request, or until you exercise one of your rights.
Complaints or queries.
Crafted tries to meet the highest standards when collecting and using personal information. For this reason, we take any complaints we receive about this very seriously. We encourage people to bring it to our attention if they think that our collection or use of information is unfair, misleading or inappropriate. We would also welcome any suggestions for improving our procedures.
This privacy notice was drafted with brevity and clarity in mind. It does not provide exhaustive detail of all aspects of Crafted’s collection and use of personal information. However, we are happy to provide any additional information or explanation needed. Any requests for this should be sent to the address below.
You may also complain to the supervisory authority in the UK, the ICO.
Various contact details are listed on their Report a concern page.
Links to other websites.
This privacy notice does not cover the links within this site to other websites. We encourage you to read the privacy statements on other websites you visit.
Changes to this privacy notice.
We keep our privacy notice under regular review. This privacy notice was last updated on 26th September, 2024.
How to contact us.
If you want to request information about our privacy policy you can email us or write to:
Data Privacy Compliance Officer
Crafted Media Ltd
Hyde Park House
Crown St
Ipswich
IP1 3LG